Transforming Master Data Management at London Borough of Camden
Master Data Management plays a vital role in centralising and managing an organisation’s critical data assets. This case study focuses on how Data Architecture was used to address the challenges faced by the London Borough of Camden and how Certes implemented a robust Master Data Management solution. The objective was to transition from a limited “Registry” implementation to a comprehensive “Coexistence” model, enabling the London Borough of Camden to share and manage its master data more efficiently.



